Facebook’s trademark color has always been (and will likely always be) blue. However, on Friday, the social network will turn select national pages purple as it joins Tumblr and Yahoo in support of gay youth on Spirit Day.
The ever-present Facebook like button has seen growth of 34 percent since February in terms of being published to external websites. One would think that 34 percent is a fairly solid growth rate, but it placed Facebook behind Google Plus, AddThis, Twitter, StumbleUpon, and LinkedIn. And all of those social networks were dwarfed by the performance of the Pin This button from Pinterest, which saw growth skyrocket by 637 percent.
Facebook knows how to Facebook. That was the shocking result of a study by Expion that examined how eight social networks — Facebook, Pinterest, Instagram, StumbleUpon, LinkedIn, Tumblr, Foursquare, and Twitter — engaged with their Facebook fans from Jan. 1 through July 31.
Facebook Preferred Marketing Developer Unified Wednesday announced the rollout of what it said will be quarterly updates to its Social Operating Platform, highlighted by its Amplet suite of applications.
StumbleUpon became the latest application to stumble upon Facebook’s timeline and upgrade to take advantage of its capabilities.
Facebook still sends more traffic to websites worldwide than other social media sites, although StumbleUpon appears to lead in the U.S. just over the last month.
If you’ve used StumbleUpon, then you know about their iFrame navigation toolbar that lets you rate sites that other people have stumbled without creating a StumbleUpon account. The tool is extremely useful for finding interesting sites and it also lets you comment on a site with friends. Facebook has embraced the iFrame functionality of StumbleUpon for shared items from your friends.