
Facebook page administrators interested in adding chat functionality to their pages now have another option to choose from: Uberch.at.

Facebook page administrators interested in adding chat functionality to their pages now have another option to choose from: Uberch.at.

Do you think you’ve got your Facebook page covered? Think again. There are myriad things to check and consider when you’re managing your Facebook page. Luckily, ShortStack came out with a nice infographic showing ways that page administrators can evaluate their pages.

AgoraPulse, which provides Facebook page analytics, now offers marketers the ability to tailor mobile-only campaigns. With AgoraPulse’s mobile technology, brands can offer optimized experiences to those who access contests or promotions from desktops or smartphones.

It appears that Facebook is looking for ways to simplify the timeline design. As first noticed by social media expert Mari Smith (and ABC News), some users are seeing a sleeker-looking timeline, including a single-column design and buttons that easily connect to the about section, friends, photos, and other sections of users’ Facebook profiles.

With 2012 drawing to a close, Facebook celebrated its hacker culture by sharing its favorite hacks from the past year in a note on the Facebook Engineering page.

Many social media experts ponder how you can turn that simple click on the like button into an actual business relationship with potential customers. Some marketing gurus overestimate the like factor by assigning a dollar amount to each and every like a company gains. While it is beneficial to gain that first interest, how can a company or entrepreneur convert that interest into an actual sale? Furthermore, how can they turn that potential first sale into a relationship with a lifetime customer? By implementing effective strategies, you can create a funnel that increases your sales and adds value to your venture.

Facebook marketing and page-management firm TabSite debuted an application that allows page administrators to add contests involving photo-sharing app Instagram to their pages.

Repeat after us: Facebook marketing is about more than just likes. Motivity Marketing CEO Kevin Ryan, AgoraPulse Founder and CEO Emeric Ernoult, and AdParlor CEO Hussein Fazal offered specific examples of campaigns that worked for their specific firms in a panel at the AllFacebook Marketing Conference in New York Tuesday, “Facebook Ads: Can They Promote More Than Just Likes?,” moderated by Fang Digital Marketing CEO Jeff Ferguson.

Social media marketing software creator GroSocial has been testing a group-style promotion application for Facebook pages, Puzzle Promo, and the results led the company to include it in its platform.

Facebook added more information under the friends tab on users’ timelines, indicating how many of users’ friends were recently added, from high school, from college, or from work.