Take This Lollipop creator Jason Zada and interactive director Jason Nickel teamed up to co-direct the video for Linkin Park’s “Lost in the Echo,” following the lead of viral video hit Take This Lollipop by incorporating users’ Facebook photos into the video.
Take This Lollipop
Facebook users took to Take This Lollipop, to the tune of more than 100 million views. How will its potential sequel fare?
Want to star in a Broadway show, but afflicted by stage fright? Intel’s Me the Musical makes you the star of a production, and you don’t even have to leave your chair. The app uses information from your Facebook timeline to create a fun history of your life.
U.K.-based price-comparison website Confused.com created a Take This Lollipop-inspired video application to promote the benefits of home insurance and drive potential customers to shop.
House of Horrors only works with U.K. addresses. The app instructs users to enter their post codes, and then adds images from their Facebook profiles to a video of a burglar breaking into a house, to create the illusion that the user’s home is being burglarized.
At the end of the video, users are alerted to the fact that they will receive 1,000 points in the Confused.com Nectar promotion with the purchase of a policy, and an icon allows them to share the video.
Take This Lollipop was based on a similar strategy, drawing attention to privacy and security on Facebook by incorporating images from users’ profiles into a creepy but effective short film.
Screen shot courtesy of Econsultancy.
The latest application to make movies out of users’ Facebook content has arrived from down under.
A short horror video has made it to the top of our list of the fastest growing applications nine days after Halloween, followed by Zynga’s newest and edgiest game.
The Internet is littered with educational content about Facebook and privacy, but Take This Lollipop is the creepiest yet best-produced thing we’ve seen so far on this topic.