Facebook users between the ages of 13 and 24 turn to the social network to express themselves by sharing photos, videos, jokes and information about themselves, according to the fourth installment of a joint study by Facebook and culture experts Crowd DNA.
When Facebook announced its intent to acquire cross-platform messaging application WhatsApp in February, questions surfaced on whether WhatsApp and Messenger would remain separate — which they have — or be combined. Facebook co-founder and CEO Mark Zuckerberg discussed how the two apps coexist during the company’s third-quarter earnings call Tuesday.
Despite all of the unhappiness about being forced to use Facebook’s Messenger and security concerns over the permissions required by the application, it remains the most popular messaging app in the U.S., according to a recent report by Parks Associates.
The European Commission, the antitrust authority of the European Union, will decide on Facebook’s proposed acquisition of cross-platform messaging service WhatsApp by Oct. 3, and the EC will do so armed with detailed information from questionnaires sent to companies including telecommunications operators, other social-networking sites and Internet-service providers, The Wall Street Journal reported.
Facebook Hopes Missed Calls Are A Good Thing For Advertisers Targeting Feature-Phone Users In High-Growth Markets
With two-thirds of the world’s mobile users still accessing Facebook and other social networks and websites via feature phones, the social network has had to get creative when it comes to advertising solutions to reach those users, many of which are in high-growth markets such as India, Brazil, Indonesia, Mexico, South Africa, and Nigeria. How creative? How about an ad unit based on missed calls?
As soon as the ink dried on Facebook’s acquisition of messaging application WhatsApp, industry leaders questioned whether the social network overpaid with its $19 billion buy. So why did Facebook do it? WhatsApp Co-Founder Brian Acton discussed how the company can help Facebook in the future at an event in Palo Alto, Calif., Wednesday night, hosted by Stanford University-spawned startup incubator StartX.