Not long after Facebook announced that sponsored stories on users’ news feeds were for sale, several companies leaped at the chance to buy real estate on news feeds. But what if you’ve only got a $5 budget for social marketing? How far will that get?
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
There’s more to Facebook marketing besides racking up a bunch of “likes.” ComScore Tuesday released “The Power of Like 2,” which illustrates how companies should focus on engaging fans and sharing content for social marketing success.
