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Tips For Brands To Become Relevant On Facebook’s News Feed

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As ComScore pointed out earlier this year, a bulk of Facebook users’ time is spent on the news feed. As advertisers compete for real estate with users’ friends and various pages they’ve liked, figuring out how to master EdgeRank can go a long way. Buddy Media recently posted several tips for advertisers looking to gain more prominence in their fans’ news feeds.

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How Facebook’s Open Graph And Consumer Behavior Are Shaping The Next Generation Of Social Media Marketing

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To say there’s been a shift in the way people engage with brands would be a gross understatement — it’s more like a huge leap. But all things considered, it’s not surprising. The rise in social media usage has lent the volume and visibility needed for widespread peer-to-peer recommendations, and consumers have always been better than marketers at influencing other consumers.

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How Facebook Killed The Web’s Incognito Days

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The early days of the Web opened the doors to everyone’s interests. You might have thought you were the only one in the world thinking like you. But after a quick search on, say, AltaVista, you realized that there was an entire forum dedicated to the obsession of (add your [weird] interest). You could do whatever you wanted — read, watch, and listen — and nobody could follow what you did.

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