Events have been getting plenty of attention from Facebook of late, and now Eventseeker, a new iPhone application from city and event guide provider Wcities, can tap into users’ Facebook profiles and mine information that enables it to suggest events they might be interested in.
BandsInTown, the top concert-discovery application on Facebook, plans to deepen integration within the social network. The app, which reaches more than 20 million unique Facebook users per month, wants to connect more fans through concerts they’re planning to see. BandsInTown CEO Julien Mitelberg spoke with AllFacebook about how the app will use open graph technology to make Facebook users more aware of events featuring their favorite artists.
Facebook’s experimentation with its events feature is continuing full-speed ahead, as sister blog Inside Facebook reported that the social network is testing a change in wording for one of its RSVP options, from “maybe” to “interested.”
Facebook is testing different buttons allowing users to buy tickets to events, but the actual transactions take place off the social network, as clicking on the buttons take users to third-party websites.
Facebook may still trail Pinterest in terms of getting people to buy products, but Eventbrite likes the social network’s aptitude to push tickets. Eventbrite, an online event facilitator, discovered that sales through Facebook drove more money for event coordinators than Twitter or LinkedIn.
European online, mobile, and social ticketing solutions provider Ticketscript introduced an application to allow music fans to buy tickets for music concerts via Facebook.
Just in time for the 2012 NCAA Men’s Basketball Tournament, ticket aggregator TiqIQ launched a Facebook application that allows users to update and share whether or not they are attending events.
We asked Wade Gerten, chief executive officer of 8thBridge, about its ticketing application developed in partnership with Ticketmaster for timeline.
If ticket sales rise when mentioned on Facebook, then why not sell tickets through a Facebook platform? That’s what Tekiki is setting out to do.
The average like on a Facebook event posting drives $1.34 in ticket sales, compared to 80 cents per Tweet, according to Eventbrite’s analysis of 11 million tickets sold in 2010.