
No matter how judicious brands are when it comes to protecting themselves against social media emergencies, they are bound to happen.

No matter how judicious brands are when it comes to protecting themselves against social media emergencies, they are bound to happen.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
A large banner ad for Citi appearing prominently under the cover photo on the timeline page for Starbucks: Is Facebook testing yet another advertising unit? No: It’s probably just adware.

Better ways to measure engagement with content on Facebook pages continue to be discussed, with the latest crack at the subject coming from Ticular.