Time Spent

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

INFOGRAPHIC: How Much Time Do You Spend On Facebook?

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For many people, Facebook is the first site they log into every morning and the last thing they check before going to bed. All of that time can really add up. Law firm Morrison Foerster, through its Socially Aware blog, found out that people spend upwards of six hours per month on Facebook, far more than any other social media site. It also discovered that 29 percent of people surveyed watch TV while they check Facebook.

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Facebook Users Worldwide: 3.2 Billion Likes And Comments Per Day

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The Facebook Marketing page released an infographic to show just how addicted users are to the site. The plan was to show advertisers how they’ve got a captive audience on the social network, illustrating Facebook’s high level of engagement, membership, and return on investment. The site’s 955 million users spend an average of six hours and 35 minutes per month on Facebook’s desktop site, posting 3.2 billion likes and comments every day.

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