Two panels at the PhoCusWright business-to-business travel conference in Hollywood, Fla., later this month will feature Facebook executives discussing travel marketing.
Fans of fast-moving consumable goods (think everything from meat to candles to sponges), travel, and nonprofits are the most social with each other when it comes to shares from Facebook fan posts, according to data from social media analytics platform Socialbakers.
Facebook rejected an ad campaign that referred to “juvenile boobies,” saying that its advertising guidelines prohibit “addressing the age, gender, or sexual orientation of users on Facebook.” While this may seem like a reasonable response by the social network, which has been under fire recently for having ads appear adjacent to objectionable content, the issue in this case is that juvenile boobies referred to young members of the Abbott’s Booby bird species.
Say you’re planning a big trip to New York. You want to get in touch with friends to go to a movie or a concert while you’re in the Big Apple, but can’t remember exactly which of your Facebook friends lives there. Ribbon, a recently launched iOS application, makes it easy to find friends in faraway cities.
Facebook users love to travel. It’s one of the most-talked about topics, and Facebook has also changed the ways people travel. An infographic by Co-operative Travel and Neomam Studios breaks down some of the hottest destinations among Facebook users, and shows what they enjoy doing most in countries such as Spain, Greece, and Egypt.
It’s probably not surprising that when Facebook users are 21, most of their friends are also in that same age bracket. It’s also not a shocker to say that men talk about sports on Facebook more than women. But how do trends change over time? Do 30-year-olds tend to talk about health more than new high-school graduates? A highly visual set of data from Wolfram Alpha brings Facebook’s social graph to life, showing how people connect and relate to each other on the social network.
Looking for the most popular dive bar in Boston or the hottest nightclub event in Paris? Unless you know someone there, it can be hard to find what you’re looking for when traveling or moving to a new city. Triposo, a recently launched mobile application, takes data from public Facebook events and makes it easy for travelers to find fun experiences that the tour guide won’t talk about.
More companies are putting more importance on having a Facebook presence, but which industries have seen the most growth in terms of pages and fans? Analytics company Socialbakers crunched the numbers from July through September (the third quarter of the year), finding that health and travel were the kinds of Facebook pages being set up the most. Pages regarding health and alcohol saw the greatest gains in terms of fans.
Travel applications are becoming all the rage on Facebook. The site’s developer blog highlighted one in particular Tuesday — Tripl, where users can get a uniquely visual view of their friends’ travels. Facebook reported that since Tripl launched with open graph, the app has increased its user base by 600 percent.
When one of your Facebook friends posts a photo album of their trip to Maui, they’re not just showing off — they might also be acting as a travel agent. Forbes reports that Facebook is becoming a popular travel motivator, because when people see photos and posts from their friends’ vacations, it inspires them to book a flight there, too.