U.S. Patent and Trademark Office

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Judge Not Impressed With Facebook’s Argument In ‘Timeline’ Lawsuit

TimelinesComLogo

Not so fast, Facebook. The social network recently gave Timeline a face lift, but it will now have to defend in court whether or not it has the naming rights over its profile product. The company is battling a lawsuit from Timelines.com., and U.S. District Judge John W. Darrah ruled recently that Facebook has not demonstrated that “timeline” is a generic enough term to own exclusively.

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