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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

STUDY: Facebook’s Role In Pew Research Center’s ‘State Of The News Media 2014’

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Facebook and other social networks continue to become further intertwined with the media, as the State of the News Media 2014 report, released Wednesday by the Pew Research Center’s Journalism Project found that 50 percent of social network users share or repost news stories, images, or videos, while 46 percent discuss news or current events on their networks, and 11 percent have submitted their own content to news websites or blogs.

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