Victoria’s Secret

Mediabistro Course

Blogging: Analytics, SEO, and Content

Blogging: Analytics, SEO, and ContentWork with the former marketing director at Conde Nast Digital to improve your search rankings, integrate social, and increase traffic to your blog! Starting November 5, Jim Hopkinson will teach you how to analyze KPIs, monetize your blog through ads, sponsorships, and affiliates, and leverage your blog toward a larger platform such as publishing, speaking, or consulting. Register now!

Victoria’s Secret, American Apparel Join Facebook Gifting Platform Wrapp

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Wrapp, which allows Facebook users to send free and paid electronic gift cards to their friends, has said that three new retailers have joined the fold: Victoria’s Secret, American Apparel, and Little Black Bag. Using Facebook as a platform, Wrapp noted that 1.25 million users of its iOS and Android applications have given 11.5 million digital gift cards — seen by 122 million Facebook users.

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Facebook Marketing: Beyond The Like

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Repeat after us: Facebook marketing is about more than just likes. Motivity Marketing CEO Kevin Ryan, AgoraPulse Founder and CEO Emeric Ernoult, and AdParlor CEO Hussein Fazal offered specific examples of campaigns that worked for their specific firms in a panel at the AllFacebook Marketing Conference in New York Tuesday, “Facebook Ads: Can They Promote More Than Just Likes?,” moderated by Fang Digital Marketing CEO Jeff Ferguson.

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