Facebook is reminding users who access the social network via mobile devices that they have choices when it comes to auto-play videos.
The fall television season is underway, and networks are increasingly turning to Facebook to help promote their new and returning series, with last Thursday’s debut of ABC’s #TGIT (Thank God It’s Thursday) trio of shows — returning series Grey’s Anatomy and Scandal, joined by newcomer How to Get Away with Murder — generating 4.5 million interactions on the social network from 2.3 million users.
Users of the recently released Hyperlapse time-lapse video application from Instagram can now use the app for selfies – or a #selfielapse, as it may be — as an update to the iOS app allows users to shoot videos via the front-facing cameras on their mobile devices.
After Ad Age broke the news last week that Facebook was revamping Atlas, formerly Atlas Solutions, the ad network Facebook acquired from Microsoft in February 2013, The Wall Street Journal uncovered more details Monday, speculating that an official announcement will come during Advertising Week 2014 in New York next week.
Adults in the U.S. will spend an average of 21 minutes per day on Facebook in 2014, or 6 percent of their digital time, but 10 percent of U.S. digital ad spending goes to the social network, whereas in other digital media categories, U.S. adults’ digital time usage percentages are higher than digital ad-spending percentages, according to new data from market researcher eMarketer.
With owners of Apple devices being able to upgrade to iOS 8 starting Wednesday, Facebook is prepared for the new mobile operating system, as well.
Facebook continued its ongoing efforts to help media companies and publishers use its platform with Tuesday’s launch of Facebook Media, a new site geared specifically toward public figures, organizations and media companies.
Application developers that serve the same industries likely have similar needs, so Facebook announced Friday that it created industry pages on its developers site for the following industries: e-commerce, entertainment, games, photos and travel.
The 2014 college football season is in full swing, with teams already moving up and down the AP poll, and marketing cloud technology provider Unified did some polling of its own, ranking the preseason top 10 teams in the AP poll in terms of Facebook engagement.