Ad server and measurement platform Atlas Solutions, which Facebook acquired from Microsoft last February, announced an integration with cloud-based multiscreen advertising company Flite’s Flite Design Studio, as well as its selection of Innovid as its technology platform to deliver video advertising.
It’s not quite Throwback Thursday, but a throwback Facebook scam is back for another go-around, as Sophos’ Naked Security blog reported that the “girl killed herself video” bait-and-switch scam is worming its way around the social network for the fifth consecutive year.
Facebook Weekly Highlights features photos and videos posted to the social network by celebrities and athletes. This week’s edition featured this photo of actor and director Harold Ramis, who died Monday.
Consumption of videos has exploded on Facebook in recent months, and custom-video-player creator LittleCast has created four viral video platforms to help brands take advantage, with some big-name musical talent already on board.
The overhaul of Facebook’s ad campaign structure, originally announced last November, will begin rolling out March 4, with the major change being the addition of a new level, ad sets, which will be placed between the two existing layers, campaigns and ads.
How A Brick-And-Mortar Brand On Facebook Got 1,362 Clicks, 862 Leads, 2,000+ Likes From Scratch In 11 Days
A brick-and-mortar client wanted to have a buzzing business page with a couple of thousand likes so that it could build authority, add value, showcase its services, build relationships, and build a database with the intention of increasing its return on investment.
Social media gets the blame for a lot of things — cyber-bullying, the rise of the selfie, hashtag-shaped potato snacks (really, Birds Eye? Really?), and the popularity of Justin Bieber. When something happens that embarrasses or concerns today’s society, Facebook is often the scapegoat.
Facebook Weekly Highlights features photos and videos posted to the social network by celebrities and athletes. This week’s edition featured the photo atop the post of Jimmy Fallon in the buildup to his debut as host of NBC’s “The Tonight Show Starring Jimmy Fallon.”
Facebook To Leave Privacy Settings Of Memorialized Accounts Unchanged; Create ‘A Look Back’ Videos For Deceased Users
Facebook announced two changes to the way it handles the accounts of users who have passed away: The privacy settings of memorialized profiles will now remain unchanged, rather than automatically being restricted to friends only; and users can request A Look Back videos for their deceased loved ones.
For the second consecutive year, defense contractor and industrial corporation Raytheon is celebrating National Engineers Week with its Build It Better video contest, in which students 18 and under can win grants of up to $2,000 for their classrooms.