Facebook wants to push more notifications, alerting users that there are games to be played and applications with which to be interacted, but it wants to make sure that it doesn’t spam people. The site announced Friday that is putting more controls in place to ensure that users aren’t bombarded with notifications that will only be ignored or hidden.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Not long after King.com’s Alex Dale weighed in on the state of Facebook games, the social network’s own director of game partnerships, Sean Ryan, sat down with VentureBeat. Ryan talked about how Facebook games are now a worldwide phenomenon and also addressed subscriptions, SongPop, trends, and 3D games.
Facebook announced Monday that it has launched a new application-programming interface that lets game developers know if a user is eligible for an upgrade or gift through the payer promotion system. The social network noted that companies such as Kixeye have utilized payer promotion to grow revenue and get gamers more fiscally involved.
Facebook touted the success of massively multiplayer strategy game War Commander, from developer Kixeye, in a post on its developer blog, saying that the game has become one of its top-rated applications.
Facebook announced Monday that its app center portal for discovery of applications is now available to 100 percent of its users in the U.S., Australia, Canada, India, Ireland, New Zealand, South Africa, and the U.K.
