Facebook users may soon be seeing a lot of Netflix in their news feeds, as President Barack Obama signed into law a bill approved by the Senate and the House of Representatives to alter the Video Privacy Protection Act of 1998.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. Not long after the U.S. House of Representatives approved changes to a bill that would let video-rental services such as Netflix share viewer data (with their consent) to sites such as Facebook, the Senate gave its blessing, too. This means that soon, Netflix users will be able to share their movie histories with Facebook, much like music listeners do through applications such as SoundCloud, Songza, and Spotify.
Soon, Facebook users may be able to share information about what they’ve seen on Netflix. After a Vermont legislator filed an amendment Wednesday to a 1988 law, data about what movies are being watched can be shared, if the changes are approved.
Unfortunately for Americans who want to use all of the features in Netflix’s Facebook application, the Video Privacy Protection Act of 1988 still hasn’t been updated.
