Webtrends Engage - AllFacebook http://allfacebook.com The Unofficial Facebook Blog - Facebook News, Facebook Marketing, Facebook Business, and More! Copyright 2013 Tue, 18 Jun 2013 22:56:29 +0000 http://blogs.law.harvard.edu/tech/rss http://wordpress.org/?v=3.4.1 Facebook’s Sean Bruich On The Importance Of Measurement In The Digital Age In the early days of Facebook marketing, page administrators were obsessed with obtaining likes, and that focus has now shifted to engagement. But for those who use Facebook as a sales platform, there are several ways to track success. At the Webtrends Engage conference Wednesday in San Francisco, Facebook Head of Measurement Platforms and Standards Sean Bruich discussed the paradigm shift as companies move from traditional marketing to digital marketing.

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New Career Opportunities Daily: The best jobs in media.

]]> Justin Lafferty http://allfacebook.com/facebook-sean-bruich-webtrends-engage_b109673#disqus_thread http://allfacebook.com/facebook-sean-bruich-webtrends-engage_b109673 http://allfacebook.com/?p=109673 Wed, 30 Jan 2013 13:36:12 +0000 Webtrends Deepens Facebook Marketing Offerings Webtrends, a digital marketing firm, has been stepping up its Facebook services over the past couple of years, and the results have been evident. In the past year, Webtrends has seen 153 percent growth in usage of its Facebook analytics. The product Webtrends formally announced Tuesday at its Engage conference in San Francisco — Webtrends Streams — helps marketers see customer behavior as it happens.

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New Career Opportunities Daily: The best jobs in media.

]]> Justin Lafferty http://allfacebook.com/webtrends-streams-facebook_b109582#disqus_thread http://allfacebook.com/webtrends-streams-facebook_b109582 http://allfacebook.com/?p=109582 Tue, 29 Jan 2013 13:22:52 +0000