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Mediabistro Course

Applied Web Analytics

Applied Web Analytics Starting July 22, learn a deeper knowledge of traditional web analytics measurement for online marketing and advertising and other digital tools including media and mobile devices. You'll learn how to select key performance indicators to measure your website, set goals and produce results, integrate analytic efforts into your marketing strategy and more. Register now!

Small And Medium Business Council: Facebook’s Next Move To Embrace Its SMB Community

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Facebook Global Director of Small Business Dan Levy announced last November that the social network had more than 25 million active small business pages, and the latest initiative aimed at strengthening the company’s bond with that explosive market segment took flight last week, when the newly formed Small and Medium Business Council met at Facebook’s headquarters in Menlo Park, Calif.

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Mark Zuckerberg Spotlights Several Internet.org Initiatives During Keynote At 2014 GSMA Mobile World Congress

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Facebook Co-Founder and CEO Mark Zuckerberg discussed several developments from the Internet.org global connectivity initiative at the 2014 GSMA Mobile World Congress in Barcelona, Spain, Monday, including the formation of SocialEDU, a program aimed at bringing “a collaborative online education experience” to students in Rwanda.

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Everything You Need To Know About Facebook’s Test Of Video Ads

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The Facebook feature that has been long anticipated by marketers and long dreaded by users is one large step closer to becoming a reality, as the social network announced Tuesday that it will officially begin testing video ads this week, with “a small number of people” who will see a spot for upcoming feature film Divergent when they access their News Feeds on desktop or mobile.

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