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Stick And Play Introduces Branded Games Played Directly Within Facebook’s News Feed

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Following the announcement by Facebook in August that it relaxed its guidelines on promotions, companies including ShortStack, Woobox, KRDS, TabSite, Offerpop, and Comment Game have taken advantage with products that enable page administrators to run contests and promotions directly on the social network’s News Feed, but what about branded games that are fully playable in News Feed? That’s where Stick and Play comes in.

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Woobox Lets Facebook Page Admins Allow Voting On Contests Via Likes

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Amid all of the hubbub about Facebook’s recent announcement that third-party applications were no longer required to create contests or promotions, the social network’s lifting of its restriction on pages using likes and comments as a means of contest entry commanded nowhere near the same level of attention, but Facebook app developer Woobox introduced a way for page administrators to take advantage of this new capability.

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