People are shocked when Facebook launches new ad products every few days — targeting your search queries, what sites you’ve been to, or taking your Facebook information and injecting it into other websites. You can even upload customer email lists and phone numbers to Facebook, too. But if you want Facebook to be able to measure your return on investment, it must know who the friends are of all your fans.
Just under two percent of a page’s fans reshare posts, on average, according to statistics from EdgeRank Checker.
The more friends you have on Facebook, the less you pay to watch the online stream of Andy X.
‘Tis the season to forward humorous cartoons about Santa Claus on Facebook.
Today is World AIDS Day, and Facebook users were posting on the topic roughly every two seconds at the time of this post. However, something seemed to be lacking.
Facebook has supplied a list of the 40 articles shared the most on the site in 2011 so far, and there are some good insights for marketers on what kinds of stories people like to relay on the site.
Thanksgiving already dominates U.S. posts on Facebook.
There are seven keys to making word-of-mouth marketing succeed.