With all of the work Facebook is doing to revamp the process of advertising on the social network, it also revamped advertising about the social network, introducing three new spots on the company’s page: Trip, Couch Skis, and Runner.
Facebook To Leave Privacy Settings Of Memorialized Accounts Unchanged; Create ‘A Look Back’ Videos For Deceased Users
Facebook announced two changes to the way it handles the accounts of users who have passed away: The privacy settings of memorialized profiles will now remain unchanged, rather than automatically being restricted to friends only; and users can request A Look Back videos for their deceased loved ones.
The latest solution to help brands monitor Facebook and other social activity comes from customer-intelligence-solutions provider Market Force Information: SocialForce, which helps brands monitor content across Facebook, Twitter, YouTube, Instagram, Tumblr, Google Plus, WordPress, Flickr, Wikipedia, blogs, message boards, and other social networks.
While many Facebook users are suffering from overexposure to its recently introduced A Look Back videos, the social network honored a special request by St. Louis resident John Berlin, who wanted to see his deceased son’s video.
Social experience creator Mass Relevance announced the launch of its new Mass Relevance Platform, aimed at enabling brands, media outlets, and ad agencies to easily integrate authentic social content into visual experiences.
Facebook saw its referral traffic to a group of more than 200,000 websites with over 250 million monthly unique visitors rise 48.85 during the fourth quarter of 2013 when compared with the third quarter, for an increase of 5.07 percentage reports, according to the latest figures from Shareaholic.
Some Facebook users are experiencing an unusual situation with posts from pages that contain either videos or links to videos on YouTube, where the posts in their News Feeds do not include the ability to share them, but the posts on the actual pages include two share options.