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<title>Zappos - AllFacebook</title>
<link>http://allfacebook.com</link>
<description>The Unofficial Facebook Blog - Facebook News, Facebook Marketing, Facebook Business, and More!</description>
<copyright>Copyright 2013</copyright>
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<title>Mark Zuckerberg Appears In Code.org Video Promoting Computer Science Education</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/02/CodeOrgLogo.jpg"><img class="alignright size-full wp-image-111580" style="margin-left: 10px; margin-bottom: 10px;" title="CodeOrgLogo" src="http://allfacebook.com/files/2013/02/CodeOrgLogo.jpg" alt="" width="181" height="180" /></a>Facebook Co-Founder and CEO <a title="Will Mark Zuckerberg Propose A Toast To Google’s Project Glass?" href="http://allfacebook.com/mark-zuckerberg-google-project-glass_b111273" target="_blank">Mark Zuckerberg</a> joined other tech notables in a <a title="Show the Code.org film in your school" href="http://www.code.org/teach" target="_blank">video</a> for nonprofit organization <a title="Code.org" href="http://www.code.org/" target="_blank">Code.org</a> aimed at encouraging computer science education and teaching kids how to code.</p>
<p> <a href="http://allfacebook.com/mark-zuckerberg-code-org_b111579#more-111579" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/mark-zuckerberg-code-org_b111579#disqus_thread</comments>
<link>http://allfacebook.com/mark-zuckerberg-code-org_b111579</link>
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		<category><![CDATA[News]]></category>
		<category><![CDATA[Ali Partovi]]></category>
		<category><![CDATA[Bill Gates]]></category>
		<category><![CDATA[Chris Bosh]]></category>
		<category><![CDATA[Code.org]]></category>
		<category><![CDATA[Coding]]></category>
		<category><![CDATA[Computer Science]]></category>
		<category><![CDATA[Drew Houston]]></category>
		<category><![CDATA[Dropbox]]></category>
		<category><![CDATA[Hadi Partovi]]></category>
		<category><![CDATA[Jack Dorsey]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[Miami Heat]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Sheryl Sandberg]]></category>
		<category><![CDATA[Square]]></category>
		<category><![CDATA[Tony Hsieh]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Tue, 26 Feb 2013 12:08:07 +0000</pubDate>
  
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<item>
<title>Kenshoo Social, Shoutlet Tout Results From Zappos Test Facebook Marketing Campaign</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/02/ZapposLogo.jpg"><img class="alignright size-full wp-image-110192" style="margin-left: 10px; margin-bottom: 10px;" title="ZapposLogo" src="http://allfacebook.com/files/2013/02/ZapposLogo.jpg" alt="" width="180" height="180" /></a>Online retailer <a title="How Can Brands Optimize Their Facebook Cover Photo?" href="http://allfacebook.com/dreamstime-cover-photo-tips_b102059" target="_blank">Zappos</a> ran a two-month test of an integrated Facebook marketing campaign with social marketing suite <a title="Facebook Marketing Suite Kenshoo Social 2.0 Debuts" href="http://allfacebook.com/kenshoo-social-2_b109666" target="_blank">Kenshoo Social</a> and cloud-based social marketing platform <a title="Shoutlet 6.0 Rolls Out With New Features For Facebook Marketers" href="http://allfacebook.com/shoutlet-6-0_b105982" target="_blank">Shoutlet</a>, and it resulted in some 85,000 visits to the <a title="Zappos" href="http://www.zappos.com/" target="_blank">Zappos website</a> from a single Facebook <a title="There’s No Ideal Time To Post To Facebook" href="http://allfacebook.com/postrocket-time-to-post-facebook_b110147" target="_blank">page</a>, as well as metrics that compared favorably with those achieved via other paid search and social marketing campaigns.</p>
<p> <a href="http://allfacebook.com/kenshoo-social-shoutlet-zappos-test_b110191#more-110191" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/kenshoo-social-shoutlet-zappos-test_b110191#disqus_thread</comments>
<link>http://allfacebook.com/kenshoo-social-shoutlet-zappos-test_b110191</link>
<guid isPermaLink="false">http://allfacebook.com/?p=110191</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Click-Through Rates]]></category>
		<category><![CDATA[Conversions]]></category>
		<category><![CDATA[Graham Kahr]]></category>
		<category><![CDATA[Kenshoo]]></category>
		<category><![CDATA[Kenshoo Social]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News Feed]]></category>
		<category><![CDATA[Page Post Ads]]></category>
		<category><![CDATA[Pages]]></category>
		<category><![CDATA[retailers]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[Sivan Metzger]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Wed, 06 Feb 2013 11:42:28 +0000</pubDate>
  
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<item>
<title>Think Like Zuck: What We Can Learn From Facebook&#8217;s CEO</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2013/01/ThinkLikeZuck.png"><img class="alignright size-full wp-image-108478" title="ThinkLikeZuck" src="http://allfacebook.com/files/2013/01/ThinkLikeZuck.png" alt="" width="180" height="180" /></a>Facebook Co-Founder and CEO <a href="http://allfacebook.com/jim-breyer-mark-zuckerbergs-not-going-anywhere_b106654" target="_blank">Mark Zuckerberg</a> has been one of the most-discussed figures of our time. Some people love him, some criticize him, but most just watching from the sidelines marvel at how a 19-year-old could become the 29th-richest person in the world (according to Bloomberg’s Billionaires Index) by building a simple social program. Last week, I finished reading <em><a href="http://www.amazon.com/Think-Like-Zuck-Improbably-Zuckerberg/dp/007180949X/ref=cm_cr_pr_product_top">Think Like Zuck: The Five Business Secrets of Facebook&#8217;s Improbably Brilliant CEO Mark Zuckerberg</a></em> by <a href="http://www.twitter.com/ekaterina">Ekaterina Walter</a> and I found a lot of answers to that very question. So I sat down with her to talk about the book and Facebook in general.</p>
<p> <a href="http://allfacebook.com/yu-think-like-zuck-interview_b108477#more-108477" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Dennis Yu</dc:creator>
<comments>http://allfacebook.com/yu-think-like-zuck-interview_b108477#disqus_thread</comments>
<link>http://allfacebook.com/yu-think-like-zuck-interview_b108477</link>
<guid isPermaLink="false">http://allfacebook.com/?p=108477</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[BlitzMetrics]]></category>
		<category><![CDATA[Bloomberg]]></category>
		<category><![CDATA[dennis yu]]></category>
		<category><![CDATA[Dyson]]></category>
		<category><![CDATA[Ekaterina Walter]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Ford]]></category>
		<category><![CDATA[Intel]]></category>
		<category><![CDATA[Mark Zuckerberg]]></category>
		<category><![CDATA[Pixar]]></category>
		<category><![CDATA[Scott Monty]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[Think Like Zuck]]></category>
		<category><![CDATA[Think LIke Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg]]></category>
		<category><![CDATA[Threadless]]></category>
		<category><![CDATA[TOMS]]></category>
		<category><![CDATA[Tony Hsieh]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Mon, 14 Jan 2013 15:52:41 +0000</pubDate>
  
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</item>
<item>
<title>What Can Small Businesses Learn From Big Brands On Facebook?</title>
<description><![CDATA[<p>Even if your business doesn&#8217;t have the marketing budget of brands such as <a href="http://allfacebook.com/taco-bell-fights-legal-battle-on-facebook_b32081" target="_blank">Taco Bell</a>, Zappos, and <a href="http://allfacebook.com/facebook-walmart-talks_b95024" target="_blank">Walmart</a>, you can still make an impression on Facebook by studying their tactics for success. Mike Maghsoudi, <a href="http://allfacebook.com/postrocket-survival-tips_b101117" target="_blank">co-founder of PostRocket</a>, pointed out the things that <a href="http://blog.getpostrocket.com/2012/11/5-lessons-learned-from-5-big-brands-that-get-facebook-marketing/" target="_blank">five brands have done that can be repeated</a> by smaller brands looking to connect with users.</p>
<p> <a href="http://allfacebook.com/small-businesses-big-brands-post-rocket_b105384#more-105384" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/small-businesses-big-brands-post-rocket_b105384#disqus_thread</comments>
<link>http://allfacebook.com/small-businesses-big-brands-post-rocket_b105384</link>
<guid isPermaLink="false">http://allfacebook.com/?p=105384</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Dunkin Donuts]]></category>
		<category><![CDATA[Election Day]]></category>
		<category><![CDATA[Engagement]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[GoPro]]></category>
		<category><![CDATA[Mike Maghsoudi]]></category>
		<category><![CDATA[Photos]]></category>
		<category><![CDATA[postrocket]]></category>
		<category><![CDATA[Taco Bell]]></category>
		<category><![CDATA[WalMart]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Mon, 26 Nov 2012 15:53:30 +0000</pubDate>
  
	<media:content url="http://allfacebook.com/files/2012/10/postrocket.jpeg" width="290" height="140" medium="image" />
</item>
<item>
<title>How Can Brands Optimize Their Facebook Cover Photo?</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/10/zapposfeature.png"><img class="alignright size-full wp-image-102077" style="margin: 10px;" title="zapposfeature" src="http://allfacebook.com/files/2012/10/zapposfeature.png" alt="" width="180" height="180" /></a>The cover photo is <a href="http://allfacebook.com/eyetrackshop-timeline-pages_b87483" target="_blank">the first thing someone sees</a> when they land on a brand&#8217;s Facebook page. It serves as a virtual welcome mat for fans and potential customers. Noelle Federico, chief financial officer of <a href="http://www.dreamstime.com/" target="_blank">Dreamstime</a> — a leading provider of fully licensed stock photos — talked with AllFacebook about how companies can connect with their fans through a strong first impression. Dreamstime created <a href="http://www.timelineimages.com/" target="_blank">TimelineImages.com</a>, where users can purchase quality cover photos. <a href="http://allfacebook.com/dreamstime-cover-photo-tips_b102059#more-102059" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Justin Lafferty</dc:creator>
<comments>http://allfacebook.com/dreamstime-cover-photo-tips_b102059#disqus_thread</comments>
<link>http://allfacebook.com/dreamstime-cover-photo-tips_b102059</link>
<guid isPermaLink="false">http://allfacebook.com/?p=102059</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Corral Boots]]></category>
		<category><![CDATA[Cover Images]]></category>
		<category><![CDATA[Cover Photos]]></category>
		<category><![CDATA[Dreamstime]]></category>
		<category><![CDATA[Hershey's Kisses]]></category>
		<category><![CDATA[Images]]></category>
		<category><![CDATA[Noelle Federico]]></category>
		<category><![CDATA[Timeline]]></category>
		<category><![CDATA[TimelineImages.com]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Fri, 12 Oct 2012 16:26:12 +0000</pubDate>
  
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</item>
<item>
<title>Facebook Gifting App Wrapp Goes Back To School</title>
<description><![CDATA[<p><a href="http://allfacebook.com/files/2012/08/WrappLogo180x180.jpg"><img class="alignright size-full wp-image-97366" style="margin-left: 10px; margin-bottom: 10px;" title="WrappLogo180x180" src="http://allfacebook.com/files/2012/08/WrappLogo180x180.jpg" alt="" width="180" height="180" /></a>Which three words are music to the ears of retailers and poison to the ears of kids? <a title="Back To School Tips For Facebook Use" href="http://allfacebook.com/back-to-school-tips-for-facebook-use_b53777" target="_blank">Back to school</a>. Those words are also music to the ears of social gifting application <a title="Wrapp Unwraps Facebook Gifting Service In U.S." href="http://allfacebook.com/wrapp-us_b87406" target="_blank">Wrapp</a>, which added a host of brands featuring related products.</p>
<p> <a href="http://allfacebook.com/wrapp-back-to-school_b97365#more-97365" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>David Cohen</dc:creator>
<comments>http://allfacebook.com/wrapp-back-to-school_b97365#disqus_thread</comments>
<link>http://allfacebook.com/wrapp-back-to-school_b97365</link>
<guid isPermaLink="false">http://allfacebook.com/?p=97365</guid>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Angry Birds]]></category>
		<category><![CDATA[Applications]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[back to school]]></category>
		<category><![CDATA[Hjalmar Winbladh]]></category>
		<category><![CDATA[Office Depot]]></category>
		<category><![CDATA[Rent the Runway]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Roots]]></category>
		<category><![CDATA[Rovio]]></category>
		<category><![CDATA[Wrapp]]></category>
		<category><![CDATA[Zappos]]></category>
<pubDate>Wed, 15 Aug 2012 16:23:19 +0000</pubDate>
  
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