
Have a snack, and acquire some virtual in-game items on Facebook while you’re at it, thanks to a new partnership between PepsiCo’s Frito-Lay North America division, Zynga and Walmart.

Have a snack, and acquire some virtual in-game items on Facebook while you’re at it, thanks to a new partnership between PepsiCo’s Frito-Lay North America division, Zynga and Walmart.

The biggest surprise about Facebook’s initial public offering prospectus to some in the accounting and finance communities was that there were no big surprises.

Zynga’s Hidden Chronicles maintains a steady lead, and overall social gaming applications exhibit tremendous weekly growth totals throughout the countdown.

In case you haven’t heard yet, it’s Valentine’s Day. And according to Facebook game developer Zynga, its Words with Friends application is red-hot for users looking to feel the sting of Cupid’s arrow.

Classic Hasbro games have become popular on Facebook, and now that could move in the other direction thanks to an exclusive partnership with Zynga.

Facebook launched an initiative aimed at giving third-party developers included in the portfolios of seed funds advanced notice of new tools and features, with the aim of encouraging those developers to build their businesses around the social network.

Facebook Credits haven’t worked out as well as many third-party developers hoped, panelists are saying at the Inside Social Apps 2012 conference in San Francisco.

Combine the social elements of Classmates.com with Zynga-style gaming elements and a $1.75 million funding infusion, and you have SchoolFeed.

Zynga’s newest game continues to grow the fastest on Facebook.

Two companies with seats on Facebook’s board, Netflix and The Washington Post together bought a combined $8 million in advertising on the social network last year.