Facebook Launches Trending World Cup Hub

TrendingWorldCup6502014 FIFA World Cup Brazil kicks off Thursday (June 12), and Facebook will take soccer fans through the championship game July 13 with its new Trending World Cup hub, aggregating the best content related to the tournament in one place.

Facebook said in a Newsroom post that Trending World Cup can be accessed via the URL www.facebook.com/worldcup or by clicking on World Cup in its Trending section, located on the right-hand side of News Feed.

Or if users’ friends are watching specific matches, clicking on their posts will bring up Trending World Cup.

Trending World Cup includes:

  • Scores and highlights from matches.
  • A feed with real-time posts from friends, as well as from relevant players and teams.
  • An interactive map displaying where around the world fans of top players are located.

TrendingWorldCupInteractiveMap

Facebook also announced that starting with opening day of the tournament Thursday, users can share which matches they are watching by tapping the smiley icon while creating status updates and selecting “watching.”

TrendingWorldCupWatching

Finally, the social network said posts from The Ref – described as “Facebook’s ‘official’ official of the tournament,” and offering commentary and updates — will be a part of Trending World Cup.

TrendingWorldCupTheRef

More details on Trending World Cup are available via the Newsroom post and this entry in Facebook’s Help Center.

Readers: Are you ready for the World Cup?

Related Stories
Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!