TV Genius Integrates Facebook Connect With Guide

The latest tech company to integrate Facebook into an online television guide is TV Genius, as the London-based outfit announced the integration of Facebook Connect with its content discovery platform.

When users log into TV Genius’ electronic programming guide using Facebook Connect, shows liked by their friends are highlighted on the grid.

TV Genius said its platform can support Facebook on the web, Internet-enabled TV sets, smartphones, and tablets.

TV Genius Chief Executive Officer Tom Weiss said in a press release:

In a world where operators are battling to be the key entertainment hub, a Facebook-integrated TV guide will increase stickiness, encouraging users to interact with the TV guide and their friends. Powerful social recommendations will help viewers stumble across the content they want, while helping providers offer relevant, timely content.

Readers: Do you use online TV programming guides, and does a Facebook tie-in influence your decision either way?

Related Stories
Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!