Univision, Facebook Partner For Hispanic Forums Featuring President Obama, Mitt Romney

In an effort to reach out to U.S. Hispanic voters, Facebook recently announced a partnership with Univision to host forums featuring President Barack Obama and Republican candidate Mitt Romney. These events will allow Obama and Romney to address issues facing America’s Hispanic community and will feature plenty of engagement via the social network.

Although dates for the two events have not yet been announced, a note on the U.S. Politics on Facebook page points out that they’ll take place leading up to Election Day. Both Obama and Romney have confirmed their participation. The forums will happen in front of a live audience, with conversation hosted on the Univision Noticias Facebook page. The U.S. Politics on Facebook page will also keep users posted about the upcoming events.

Univision News President Isaac Lee discussed the importance of facilitating these discussions on the social network:

In our role of informing and empowering our audience, and as part of Univision’s 50-year relationship with this community, these conversations are critically important to the community we serve. This important discussion is increasingly taking place on Facebook, and we are excited to utilize the world’s largest social network to get people involved with issues that matter most to them.

The forums will be moderated by  Jorge Ramos and Maria Elena Salinas, the award-winning anchors of Univision’s evening newscast, “Noticiero Univision.” The conversation will focus on education and other issues facing America’s Hispanic population

Readers: What other ways would you like to see election engagement via Facebook?

Related Stories
Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!