Users at Zendesk’s 20,000-plus customers can now respond to Facebook private messages and wall posts without ever leaving the Zendesk interface.
Vice President of Product Marketing J.D. Peterson said:
Communicating with customers via social media has created a fundamental shift in customer service. There is a new generation of consumers who spend time on Facebook and use private messages as a replacement for email. Companies need to serve these customers just as they would on the phone or by email.
Readers: Have you ever used Facebook private messages to communicate with a company?